The Murmansk Region is stepping up international cooperation with India in tourism. A series of business talks between representatives of the Arctic and Indian partners are currently underway at several venues in both countries.
In the Indian capital, Marta Govor, Minister of Tourism and Entrepreneurship of the Murmansk Region, took part in a business mission organized by the Moscow Tourism Committee. As part of the "Moscow+" interregional travel concept and the joint "Journey to the Russian Miracle" project, the Minister held a series of B2B talks and presented the tourism potential of the Kola Arctic to Indian tour operators specializing in outbound tourism. A key event was a meeting at the Indian Ministry of Tourism with representatives of the Russian Ministry of Economic Development and the Ministry of Tourism. The parties discussed the prospects for Russian-Indian partnership in tourism, including the possibility of organizing a themed "Russian Day" in Delhi and the participation of representatives from the Murmansk Region.
"Our region is well known in India, largely thanks to study tours and bloggers," she said. "In terms of winter tourism, the Murmansk Region is a top choice; many tourists from India want to experience the Arctic here," noted Minister Marta Govor.
A reverse business mission from the Republic of India is also taking place in the Murmansk Region from March 23 to 27. The trip was organized by the regional Export Support Center. The delegation included representatives of three Indian tour companies. The main B2B event of the visit took place yesterday: negotiations between potential partners from India and local tour operators. Anastasia Tyutina, head of the Export Support Center of the Murmansk Region, and Denis Maltsev, a representative of the regional Ministry of Tourism and Entrepreneurship, addressed the participants with welcoming remarks.
"Thanks to this business mission, we have the opportunity to showcase the region's tourism potential, the beauty of our natural environment, and organize direct business negotiations with companies interested in cooperation," emphasized Anastasia Tyutina.
Denis Maltsev expressed confidence that anyone who has visited the North at least once will certainly want to return, and presented the Indian delegation with a unique regional souvenir, the "Polar Explorer's Passport," for future travels in the Murmansk Region.
Representatives of Indian travel companies noted that modern Indian tourists are increasingly seeking to break away from traditional destinations and seek new vacation experiences. The Murmansk Region, with its unique natural phenomena and diverse range of activities and attractions, perfectly meets these needs. Indian tour operators expressed their willingness to enter into agreements with local businesses, actively promote the destination in their market, and provide support in creating travel packages.
Over the coming days, business mission participants will also explore regional tourism service practices and key locations.
Photo from New Delhi courtesy of the Moscow Tourism Committee press service.
Photo from Murmansk courtesy of the Murmansk Region Export Support Center
/ Ministry of Tourism and Entrepreneurship of the Murmansk Region /
